§1260.122. Promotion.
7 C.F.R. § 1260.122
Promotion means any action, including paid advertising, to advance the image and desirability of beef and beef products with the express intent of improving the competitive position and stimulating sales of beef and beef products in the marketplace.
Notes, amendments, and revision history
Source
Source: 51 FR 26138, July 18, 1986, unless otherwise noted.
Authority
Authority: 7 U.S.C. 2901-2911 and 7 U.S.C. 7401.