§461.3. Impersonation of businesses prohibited.
16 C.F.R. § 461.3
It is a violation of this part, and an unfair or deceptive act or practice to:
materially and falsely pose as, directly or by implication, a business or officer thereof, in or affecting commerce as commerce is defined in the Federal Trade Commission Act (15 U.S.C. 44); or
materially misrepresent, directly or by implication, affiliation with, including endorsement or sponsorship by, a business or officer thereof, in or affecting commerce as commerce is defined in the Federal Trade Commission Act (15 U.S.C. 44).
Notes, amendments, and revision history
Authority
Authority: Authority: 15 U.S.C. 41 through 58.
Source
Source: 89 FR 15030, Mar. 1, 2024, unless otherwise noted.