Iron Deficiency Education and Awareness Act
A BILL
To amend the Public Health Service Act to provide for a public awareness campaign with respect to iron deficiency.
Sec. 2 Findings
Sec. 3 Iron deficiency awareness campaign
“(o) Iron deficiency public awareness campaign
“(1) In general—The Secretary shall carry out a national campaign to—
“(A) increase awareness of the importance of iron deficiency screening;
“(B) combat misconceptions about iron deficiency, including misconceptions in diagnosis and management of iron deficiency;
“(C) increase awareness about missed diagnoses due to inadequate screening tests; and
“(D) increase iron deficiency screening among women and children under the age of two.
“(2) Consultation—In carrying out the national campaign required by paragraph (1), the Secretary shall consult with the National Academy of Medicine, health care providers, public health associations, nonprofit organizations, State and local public health departments, and institutions of higher education to solicit advice on evidence-based information for policy development and program development, implementation, and evaluation.
“(3) Requirements—The national campaign required by paragraph (1) shall—
“(A) include the use of evidence-based media and public engagement;
“(B) be carried out through competitive grants or cooperative agreements awarded to 1 or more private, nonprofit entities with a history developing and implementing similar campaigns;
“(C) include the development of culturally and linguistically competent resources that shall be tailored for—
“(i) women who are pregnant, recently gave birth, or are breastfeeding;
“(ii) women who menstruate, especially if menstrual periods are heavy;
“(iii) women who have undergone major surgery or physical trauma;
“(iv) women with limited English proficiency;
“(v) women with gastrointestinal diseases, such as Celiac disease and inflammatory bowel diseases such as ulcerative colitis and Crohn’s disease;
“(vi) women with peptic ulcer disease;
“(vii) populations with a high prevalence of iron deficiency (such as Black and Hispanic women);
“(viii) parents with children under the age of two;
“(ix) rural communities; and
“(x) such other communities as the Secretary determines appropriate;
“(D) include the dissemination of iron deficiency information and communication resources to health care providers and health care facilities (including pediatricians, primary care providers, community health centers, dentists, obstetricians, and gynecologists), State and local public health departments, elementary and secondary schools, child care centers, and colleges and universities;
“(E) be complementary to, and coordinated with, any other Federal efforts with respect to iron deficiency awareness;
“(F) include message testing to identify culturally competent and effective messages for behavioral change; and
“(G) include the award of grants or cooperative agreements to State, local, and Tribal public health departments to engage with—
“(i) communities specified in subparagraph (C);
“(ii) local educational agencies;
“(iii) health care providers;
“(iv) community organizations; or
“(v) other groups the Secretary determines are appropriate to develop and deliver effective strategies to decrease iron deficiency rates.
“(4) Options for dissemination of information—The national campaign required by paragraph (1) may—
“(A) include the use of—
“(i) social media, television, radio, print, the internet, and other media;
“(ii) in-person or virtual public communications; and
“(iii) recognized, trusted figures;
“(B) be targeted to specific communities specified in paragraph (3)(C); and
“(C) include the dissemination of information highlighting—
“(i) appropriate screening for iron deficiency, including the recommended populations to be screened by age range or other criteria;
“(ii) the prevalence of iron deficiency;
“(iii) symptoms of iron deficiency; and
“(iv) mechanisms of preventing and managing iron deficiency.
“(5) Authorization of appropriations—There is authorized to be appropriated to carry out this subsection $7,000,000 for each of fiscal years 2024 through 2028.”