(a)
In general— The Secretary, acting through the Director of the Centers for Disease Control and Prevention and in coordination with the White House COVID–19 Health Equity Task Force, the Office of Minority Health of the Department of Health and Human Services, the Surgeon General, the National Vaccine Program Office, and, as appropriate, in coordination with the relevant Offices of Minority Health in the Department of Health and Human Services, the National Institute on Minority Health and Health Disparities, the Indian Health Service, and other relevant Federal offices and agencies, shall award competitive grants to State, Tribal, and territorial health departments to support public awareness campaigns about COVID–19 directed at racial and ethnic minority, rural, and other vulnerable populations that have experienced health disparities during the COVID–19 public health emergency related to rates of vaccination, testing, infection, hospitalization, and death.
(b)
Eligible local entities— Recipients of grants under this section may disseminate the grant funding to eligible local entities, which may include local health departments, nonprofit community-based organizations, Tribal organizations, urban Indian organizations, health care providers, institutions of higher education, and nonprofit faith-based organizations, to develop and implement the public awareness campaigns described in subsection (a).
(c)
Prototypes— The Secretary shall develop prototype campaign materials and make such materials available on the internet website of the Department of Health and Human Services for grant recipients and eligible local entities to adapt as needed to meet the needs of local communities.
(d)
Requirements— The public awareness campaigns under this section shall—
(1)
prioritize communities where the greatest health disparities have been identified with respect to rates of vaccination, testing, infection, hospitalization, and death related to COVID–19, with a focus on disparities affecting racial and ethnic minority, rural, and other vulnerable populations;
(2)
be accessible, culturally competent, and, as appropriate, multilingual;
(3)
use print, radio, or internet media, including partnerships with social media influencers and thought leaders, or other forms of public communication, including local, independent, or community-based written news and electronic publications; and
(4)
provide information based on scientific evidence, dispel misinformation, and promote transparency regarding—
(A)
COVID–19 vaccination, which may include information regarding—
(i)
the effects of COVID–19 vaccination on disease transmission and severity, and the associated health impacts for individuals, communities, or the Nation;
(ii)
the effects of COVID–19 vaccination on the economic health of communities or the Nation;
(iii)
the current or upcoming availability of COVID–19 vaccination with no cost-sharing for most United States residents;
(iv)
locations where COVID–19 vaccinations are or will be available;
(v)
any relevant information regarding vaccination allocation or populations that are prioritized for vaccination in the region; and
(vi)
any other information regarding COVID–19 vaccination, as the Secretary determines appropriate;
(B)
COVID–19 testing, which may include information regarding—
(i)
the effects of COVID–19 testing on disease transmission;
(ii)
the availability of COVID–19 testing with no cost-sharing for most United States residents; and
(iii)
locations where COVID–19 testing is available in the region;
(C)
the actions that individuals may take to protect themselves from COVID–19, which may include masking and social distancing; or
(D)
any other topics related to COVID–19, as the Secretary determines appropriate.
(e)
Coordination— The public health campaigns supported by grants awarded under this section shall be complementary to, and coordinated with, any other Federal, State, or local efforts, including the public awareness campaigns described in section 2, as appropriate.
(f)
Timing— The Secretary shall award the grants under this section not later than 60 days after the date of enactment of this Act.
(g)
Authorization of appropriations— There is authorized to be appropriated to carry out this section $50,000,000 for fiscal year 2021 and $25,000,000 for fiscal year 2022.