--- kind: "section" citation: "15 U.S.C. § 69a" title: "15" title_heading: "Commerce and Trade" number: "69a" heading: "Violations of Federal Trade Commission Act" release: "119-102" date: "2026-07-12" url: "https://uscodex.org/usc/15/69a" units: - "Chapter 2 — Federal Trade Commission; Promotion of Export Trade and Prevention of Unfair Methods of Competition" - "Subchapter IV — Labeling of Fur Products" --- # §69a. Violations of Federal Trade Commission Act - (a) **Introduction or manufacture for introduction into commerce, sale, advertising or offering for sale in commerce—** The introduction, or manufacture for introduction, into [commerce](/usc/15/69.md?p=j), or the sale, advertising or offering for sale in [commerce](/usc/15/69.md?p=j), or the transportation or distribution in [commerce](/usc/15/69.md?p=j), of any [fur product](/usc/15/69.md?p=d) which is misbranded or falsely or deceptively advertised or invoiced, within the meaning of this subchapter or the rules and regulations prescribed under [section 69f(b) of this title](/usc/15/69f.md?p=b), is unlawful and shall be an unfair method of competition, and an unfair and deceptive act or practice, in [commerce](/usc/15/69.md?p=j) under the [Federal Trade Commission Act](/usc/15/69.md?p=h) [[15 U.S.C. 41](/usc/15/41.md) et seq.]. - (b) **Manufacture for sale, sale, advertising, offering for sale, transportation or distribution—** The manufacture for sale, sale, advertising, offering for sale, transportation or distribution, of any [fur product](/usc/15/69.md?p=d) which is made in whole or in part of [fur](/usc/15/69.md?p=b) which has been shipped and received in [commerce](/usc/15/69.md?p=j), and which is misbranded or falsely or deceptively advertised or invoiced, within the meaning of this subchapter or the rules and regulations prescribed under [section 69f(b) of this title](/usc/15/69f.md?p=b), is unlawful and shall be an unfair method of competition, and an unfair and deceptive act or practice, in [commerce](/usc/15/69.md?p=j) under the [Federal Trade Commission Act](/usc/15/69.md?p=h) [[15 U.S.C. 41](/usc/15/41.md) et seq.]. - (c) **Introduction into commerce, sale, advertising or offering for sale in commerce or transportation or distribution—** The introduction into [commerce](/usc/15/69.md?p=j), or the sale, advertising or offering for sale in [commerce](/usc/15/69.md?p=j), or the transportation or distribution in [commerce](/usc/15/69.md?p=j), of any [fur](/usc/15/69.md?p=b) which is falsely or deceptively advertised or falsely or deceptively invoiced, within the meaning of this subchapter or the rules and regulations prescribed under [section 69f(b) of this title](/usc/15/69f.md?p=b), is unlawful and shall be an unfair method of competition, and an unfair and deceptive act or practice, in [commerce](/usc/15/69.md?p=j) under the [Federal Trade Commission Act](/usc/15/69.md?p=h) [[15 U.S.C. 41](/usc/15/41.md) et seq.]. - (d) **Removal or mutilation of label—** Except as provided in [subsection (e)](#e) of this section, it shall be unlawful to remove or mutilate, or cause or participate in the removal or mutilation of, prior to the time any [fur product](/usc/15/69.md?p=d) is sold and delivered to the ultimate consumer, any label required by this subchapter to be affixed to such [fur product](/usc/15/69.md?p=d), and any [person](/usc/15/69.md?p=a) violating this subsection is guilty of an unfair method of competition, and an unfair or deceptive act or practice, in [commerce](/usc/15/69.md?p=j) under the [Federal Trade Commission Act](/usc/15/69.md?p=h) [[15 U.S.C. 41](/usc/15/41.md) et seq.]. - (e) **Substitution of labels; records—** Any [person](/usc/15/69.md?p=a) introducing, selling, advertising, or offering for sale, in [commerce](/usc/15/69.md?p=j), or processing for [commerce](/usc/15/69.md?p=j), a [fur product](/usc/15/69.md?p=d), or any [person](/usc/15/69.md?p=a) selling, advertising, offering for sale or processing a [fur product](/usc/15/69.md?p=d) which has been shipped and received in [commerce](/usc/15/69.md?p=j), may substitute for the label affixed to such product pursuant to [section 69b of this title](/usc/15/69b.md), a label conforming to the requirements of such section, and such label may show in lieu of the name or other identification shown pursuant to [section 69b(2)(E) of this title](/usc/15/69b.md?p=2-E) on the label so removed, the name or other identification of the [person](/usc/15/69.md?p=a) making the substitution. Any [person](/usc/15/69.md?p=a) substituting a label shall keep such records as will show the information set forth on the label that he removed and the name or names of the [person](/usc/15/69.md?p=a) or [persons](/usc/15/69.md?p=a) from whom such [fur product](/usc/15/69.md?p=d) was received, and shall preserve such records for at least three years. Neglect or refusal to maintain and preserve such records is unlawful, and any [person](/usc/15/69.md?p=a) who shall fail to maintain and preserve such records shall forfeit to the [United States](/usc/15/69.md?p=k) the sum of $100 for each day of such failure which shall accrue to the [United States](/usc/15/69.md?p=k) and be recoverable by a civil action. Any [person](/usc/15/69.md?p=a) substituting a label who shall fail to keep and preserve such records, or who shall by such substitution misbrand a [fur product](/usc/15/69.md?p=d), shall be guilty of an unfair method of competition, and an unfair or deceptive act or practice, in [commerce](/usc/15/69.md?p=j) under the [Federal Trade Commission Act](/usc/15/69.md?p=h) [[15 U.S.C. 41](/usc/15/41.md) et seq.]. - (f) **Application of section to common carrier or freight forwarder—** Subsections [(a)](#a), [(b)](#b), and [(c)](#c) of this section shall not apply to any common carrier, contract carrier or freight forwarder in respect of a [fur product](/usc/15/69.md?p=d) or [fur](/usc/15/69.md?p=b) shipped, transported, or delivered for shipment in [commerce](/usc/15/69.md?p=j) in the ordinary course of business. - (g) **Exemption for particular sales—** No provision of this subchapter shall apply to a [fur product](/usc/15/69.md?p=d)— - (1) the [fur](/usc/15/69.md?p=b) of which was obtained from an animal through trapping or hunting; and - (2) when sold in a face to face transaction at a place such as a residence, craft fair, or other location used on a temporary or short term basis, by the [person](/usc/15/69.md?p=a) who trapped or hunted the animal, where the revenue from the sale of apparel or [fur products](/usc/15/69.md?p=d) is not the primary source of income of such [person](/usc/15/69.md?p=a). ## Source credit (Aug. 8, 1951, ch. 298, § 3, 65 Stat. 176; Pub. L. 111–313, § 3, Dec. 18, 2010, 124 Stat. 3326.) ## Notes ### Editorial Notes ### References in Text The Federal Trade Commission Act, referred to in text, is defined in section 69 of this title. ### Amendments 2010—Subsec. (g). Pub. L. 111–313 added subsec. (g).