---
kind: "section"
citation: "16 C.F.R. § 238.1"
title: "16"
number: "238.1"
heading: "Bait advertisement."
url: "https://uscodex.org/cfr/16/238.1"
---

# §238.1. Bait advertisement.


No advertisement containing an offer to sell a product should be published when the offer is not a bona fide effort to sell the advertised product. [Guide 1]


## Notes

### Authority

Authority: Secs. 5, 6, 38 Stat. 719, as amended, 721; 15 U.S.C. 45, 46.

### Source

Source: 32 FR 15540, Nov. 8, 1967, unless otherwise noted.